My parents and my 2 sisters and their families will be there so 2 little nieces and 1 nephew running around (and one yet to be determined in my youngest sister’s belly).   Mark, the kids and I should get 5-6 good ski days on the mountain.   Skiing is something that we really enjoy as a family.

I am looking forward to getting a chance to unwind, relax and reflect on what a wonderful year it has been.  I hope you will make the time to do the same.

I wish you all the best this holiday and into the new year!

For solo entrepreneurs in particular, you are often your brand and that brand needs to have a face.  People make a connection when they see who they are working with.  Your face should be prominent on your website, on your business cards, blogs, and anytime you are reaching out to a new audience.

And not just your face- your voice too.  Videos are a powerful way to have people really see you in action.  Get a video up on your website or get your own YouTube site and record a video on something that you are promoting, launching or on a important topic that you want to discuss.  Not only do people enjoying watching what you have to say, but search engines love video material, so it is great for organic ranking.   Don’t obsess over the quality of the footage and the subtlety of the lighting.  Get the video shot, post it on your site and get it done.  Progress…not Perfection.

If you are not comfortable promoting yourself, than who will?  Tell people what you do, get your face associated with your business and unleash your inner superstar.

I just finished writing the material for the 3rd call in my teleseminar series, “The Fast Track to 6-Figures – How to Become Known and Be Paid as a Premier Expert in Your Field.” I covered a lot of topics in this call but one of the things that I wanted to share with you was about Building Your Credibility.

One of the ways I will discuss about how to build your credibility is by being an original, not a copy.  You need to find the uniqueness within yourself that makes you shine like a superstar.  What brilliance to you possess that will make clients want to work with YOU and not someone else in your niche?  You don’t have to reinvent the wheel and come up with revolutionary concepts.  If you can great!  If not, then find something that resonates with you and figure out ways that you can make it yours by applying your own unique spin.

As Abraham Lincoln said “Every man (and I will add woman) is born and original, but sadly most die copies.”

Express yourself as who you are and who you want to be perceived as and that will attract like-minded clients who will really want to work with you and who’ll pay for the privilege.

To learn more about how to hop on the fast track to 6-figures without working all the time, I encourage you to sign up for my 4 part Teleseminar Series (It just started but it is not too late and you’ll get any call that you may have missed on an MP3).

My husband Mark describes it very succinctly…”To be Perceived and Believed as an Expert…you need to be Conceived as an Expert”

Adopting an Expert Mindset is how you start your transformation to becoming known as an expert in your field.

The second call in my teleseminar series goes into depth on the 5 core strategies you need in order to attain and get paid for your expert status.

It’s not too late to sign up for my teleseminar series, “How to Become Known and Be Paid As the Premier Expert in Your Field”.  When you enroll, all past recording will be sent to you and you will be able to ask your burning questions on my LIVE Q and A on Thursday December 10th at noon ET.  I hope to “see” you there!

How about YOU?  What do you value most and how will a bigger income help you live your values?

2)    How much money do you want to make next year? Stretch yourself. The money goal you set should make you a little uncomfortable.  The amount needs to be at least 50% above your prior income.  (And yes, you can get there in this economy).

3) To reach your money goals, offer a variety of services and programs that you know your ideal clients want.  If you aren’t 100% certain of what they want (not just what you think they want), survey them now.  And remember, people don’t pay a lot of money for information, they pay a lot of money for transformation.

4)    Offer two or three payment options. I’ve recently allowed longer payment plans and I know some of my platinum clients have really appreciated it.  Offer a reduced full-pay option and two or three payment plans.

5)    Invest in a Platinum Coaching Program that includes:

• high-level masterminding
• savvy list building and up-to-date marketing strategies
• customized business development that highlights your unique offerings.

Nothing will pull you forward faster and hold you more accountable than a masterful Platinum coaching program. Find a mentor that you resonate with, whose values you share, and who is where you want to be.  And then invest in yourself – this will be the single best business decision you’ve ever made.

I always resurface from these rare weekends a bit tired- but so happy to reconnect with people we love.   And, it’s so nice to take work breaks and return mentally refreshed!